As a seasoned entrepreneur, I’ve played a pivotal role in the founding and growth of several successful ventures across diverse industries. My portfolio includes experiences in media & publication, education, digital marketing services, and e-commerce products.
One of my most notable accomplishments is the development of “Content Shifu,” a leading digital marketing media, education, and ecosystem builder. From its inception, I spearheaded its growth into a thriving company that has established a strong presence in the market.
Startup & Product Development Experience
| 2014-2015 | Developed “Drum Stage” an interactive AR drum app enabling enthusiasts who want to learn drumming without an actual drum. I served as a front-end developer and project leader. The project was awarded runner-up place in Thailand ICT Awards 2015 and was made a finalist to Asia-Pacific ICT Alliance Awards. |
| 2015-2016 | Made a startup idea into MVP and won early-stage startup pitching awards. I was a founding member of SHIPPOP Co., Ltd. where I contributed in strategy, business development and pitching. |
| 2016 | Created contentshifu.com, a blog well-known for being a quality knowledge content provider, offering unique perspectives in content marketing and building demand and adoption in inbound marketing |
| 2017 | Monetized contentshifu.com through online course offerings, public and in-house training as well as exploring agency matching model |
| 2018 | M&A Content Shifu & Magnetolabs to provide full services in inbound marketing where Content Shifu served as demand generation, media and academy arms (B2C and B2B) and Magnetolabs served as an agency and consulting to clients (B2B). Rebranded company and website. |
| 2019 | Developed new courses through partnerships, launched a physical book, and meetup events. Experimented with innovative personalized e-learning platform idea. |
| 2020 | Revamped online course models, boosted signups, revenue and profits. Launched more content channels particularly videos. Monetized through media sponsorship. |
| 2021 | Launched a new physical product under a new company name responsible for its e-commerce operations and international marketing |
| 2022 | Stepped down and leave to take on a new journey! Recruited talents and built internal playbooks to ensure successful handover. |